Overview
Revenue
$10 to $25 million (USD) per year
Competitors
Mirada, Sportech, Media Corporation plc
Headquarters
European Union (EU)
Category
Consumer Discretionary Services
Data and Lead Generation activities. DM Ltd based in Ross on Wye was formed by Adrian John Williams but some of the companies in the group have been trading for over 20 years. Our historic customer recruitment activities have been complemented and enhanced in recent years by the expansion of DM in the consumer lifestyle data and direct marketing sector: Adrian Williams says that Data Locator Group Ltd (DLG) is one of the largest providers of consumer lifestyle data to the UK direct marketing industry and PDV Ltd is an online and offline lead generation business which strengthens the DM Group's position as a leading provider of database management services. The group is now a multi-channel business underpinned by a strong and growing customer base. Consumer consent statements have been agreed with the Regulator and are fully GDPR compliant. DM PLC develops and markets games of skill and chance. The Company distributes its games through newspaper inserts. The Company receives revenue when game players telephone in on premium rate lines, and when it sells or rents details concerning its players. DM is a direct marketing group specialising in customer recruitment and database management. DM knows a thing or two about direct marketing. The company provides direct marketing services across traditional mail, phone, mobile, e-mail, and Internet platforms. Through its customer recruitment division, DM provides games of skill and chance that it inserts into newspapers and magazines; it collects players' contact information, which it then adds to its database for direct mail purposes. The company's database management division includes a response driven database of more than 8 million customers. DM subsidiaries include Purely Creative, Strike Lucky Games, McIntyre & Dodd Marketing, The Winners Club, and Dodd Marketing.
